Some time ago, Shatta Wale, Sarkodie, and Stonebwoy spoke out about the important role that the media plays in taking Ghanaian music globally. Unfortunately, their message was misinterpreted and they were labelled ungrateful. But the truth is, they were right.
The media has a crucial responsibility in promoting and showcasing Ghanaian music to a global audience. They have the power to amplify the voices of our artists and put them on the world stage. Without their support, it can be incredibly difficult for Ghanaian musicians to gain the recognition and exposure they need to succeed.
It’s time to recognize the efforts of artists like Shatta Wale, Sarkodie, and Stonebwoy, who have worked tirelessly to put Ghanaian music on the map. They understand the importance of the media in taking our music global and have been vocal about it. It’s time for the media to listen and take their responsibility seriously.
Let’s not label our artists as ungrateful when they speak out about the challenges they face. Instead, let’s listen to them and work together to build a stronger, more vibrant music industry in Ghana. The media has a critical role to play in this, and we must hold them accountable for their responsibility in promoting and supporting our artists.
So let’s take a moment to appreciate the efforts of Shatta Wale, Sarkodie, Stonebwoy, and other Ghanaian musicians who are working hard to put our music on the global stage. And let’s demand that the media steps up and fulfils their obligation to our artists and their fans.
Ebenezer Ansah-Boafo